{"id":4129,"date":"2016-04-21T03:00:24","date_gmt":"2016-04-21T07:00:24","guid":{"rendered":"https:\/\/digitalreadymarketing.com\/?p=4129"},"modified":"2016-04-19T17:14:45","modified_gmt":"2016-04-19T21:14:45","slug":"increase-website-conversion-call-action-buttons","status":"publish","type":"post","link":"https:\/\/digitalreadymarketing.com\/increase-website-conversion-call-action-buttons\/","title":{"rendered":"Increase Website Conversion With Call To Action Buttons For Amazon Affiliate Sites"},"content":{"rendered":"

\"clickEver since we started using the 8 step niche website creation process\u00a0<\/a>that we developed, the conversion rate for our niche sites have been\u00a0pretty good.<\/p>\n

I must admit I struggled with this for a while until I found out the power of “Call To Action” concept.<\/p>\n

Let me share with you the journey I took.<\/p>\n

Text links within articles<\/h3>\n

I know some affiliate marketers talk about how to be discrete and to promote products using hyperlinks within the text.<\/p>\n

The problem with this method is that it might work well with returning audience, especially for people who actually read every articles you publish. However, for someone who is visiting your site for the first time, they might not read the whole article.<\/p>\n

The image below shows an example of such text link.<\/p>\n

\"in<\/p>\n

 <\/p>\n

Image links<\/h3>\n

\"Make-it-sensual\"<\/p>\n

So the next step I took was using something more visually appealing – images.<\/p>\n

Initially, I thought by slapping some good looking images and make them as links would get people to click.<\/p>\n

However, not everyone knows these images are clickable.<\/p>\n

I also created review tables and made the images in the table clickable. Again, the same result. No much improvement in the Click Through Rate.<\/p>\n

 <\/p>\n

Call to\u00a0action buttons<\/h3>\n

\"call<\/p>\n

Then I came across to the idea of using buttons with call to action text.<\/p>\n

The power of call to action text \/ buttons<\/a> is just phenomenal. After we started implementing clickable buttons with call to action text on it, the Click Through Rate\u00a0increased dramatically.<\/p>\n

 <\/p>\n

The actual Click Through\u00a0Rate for the ASS site<\/h2>\n

Amazon Associates provides “Unique visitors” value. So by using this number, we can see how many people we actually sent over to Amazon.com<\/p>\n

I have been tracking this number weekly and it has been consistently higher than 25% since the beginning of 2016.<\/p>\n

This means one in four people who visit the ASS site<\/a> actually reached to Amazon.com.<\/p>\n

\"Amazon<\/p>\n

In case you wonder what typical Click Through Rate for an Ad is, according to this post<\/a>,\u00a0average Google AdWords\u00a0Click Through Rate is only 1.91%.<\/p>\n

\"adwords-industry-benchmarks-average-ctr\"<\/p>\n

What’s your site’s Click Through Rate?<\/h3>\n

What do you think? What’s the Click Through Rate of the best performing page on your site?<\/p>\n","protected":false},"excerpt":{"rendered":"

Ever since we started using the 8 step niche website creation process\u00a0that we developed, the conversion rate for our niche sites have been\u00a0pretty good. I must admit I struggled with this for a while until I found out the power of “Call To Action” concept. Let me share with you the journey I took. Text […]<\/p>\n","protected":false},"author":1,"featured_media":4137,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40,2],"tags":[49],"class_list":["post-4129","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon-affiliate-program","category-seo","tag-step-5-content-upload-onpage-seo"],"yoast_head":"\nIncrease Website Conversion With Call To Action Buttons for Amazon Affiliate Sites - Digital Ready Marketing<\/title>\n<meta name=\"description\" content=\"Using call to action text on buttons we managed to increase the Click Through Rate higher than 25%. 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